How Do I Choose the Right Domain?

For those who want to build their own website, learning about domain name is a must. A domain name is your website address. A good domain name can increase the views, authenticity and PR of your website. Here’s a list of things you should know before buying a domain name.

1. Anatomy of a Domain Name

A domain name consists of two words and above with a dot in between. The part that is right of the dot is called a TLD (Top Level Domain). The following are some popular TLDs that you might find on the Internet:

ž.com: stands for commercial

ž.net: stands for network

ž.org: stands for organization, mostly used for non-profit organization

2. The Right Domain Name

When it comes to domain name extensions, .com is the king. If you’ve decide you want a domain name, go for .com! With nearly 30 years of top-tier news, entertainment and businesses associated with .com, it has become one of the most versatile, trusted and recognizable domain name extensions around the world. What’s more, shorter is always better in the domain world. Try to select the one that matches your business the best. Baidu.com and Taobao.com would be the perfect examples; they both are Chinese pinyin domains and exact match domains. Domains like this are hard to forget and will get loads of type-in traffic.

3. Domain Name Resolution

Domain Name Resolution is a process in which the internet users receive the address of the domain they were looking for. In this case, the DNS server resolves the domain name to the IP address. One of the most common DNS type is A record and NS (Name Server) record. The A record is used to specify the IP address record corresponding to the domain name. Users can resolve the domain name to their own web server. At the same time, you can also set the second-level domain name of your domain name. The NS record is equivalent to replacing the IP address with a subdomain name. The advantage is that if the IP address changes, you only need to change the resolution of the subdomain name instead of changing the IP address resolution one by one.